How to Get the Most From Your Trade Show Display Investment
Trade shows require more than just showing up—they demand a strategy. Whether you’re a first-time exhibitor or a seasoned brand refreshing your look, your trade show display should do more than look good. It should work hard for your business.
At Indy Displays, we help brands build displays that stand out, support clear goals, and maximize ROI—whether you’re purchasing or renting.
1. Start Early and Set a Strategy
Last-minute planning is the fastest way to overspend and underperform. Getting ahead of deadlines lets you focus on design and execution, not firefighting.
- Avoid rush fees and overnight shipping costs
- Allow time for creative design, approvals, and revisions
- Secure better booth placement with early booking
- Plan promotions, staff training, and follow-up workflows
💡 Need help? Request a quote and we’ll guide you step-by-step.
2. Build a Display That Tells Your Story
Your booth has seconds to make an impact. Strong branding—paired with thoughtful layout—helps attendees instantly understand who you are and what you offer.
- Large-format visuals that showcase your product or service
- Clear logo and brand messaging throughout
- Branded counters, kiosks, and backwalls with consistent visuals
- Lighting and accessories that highlight key features
✨ Looking for a fresh look? Check out our New for 2025 Displays.
3. Design With a Purpose
What’s the goal of your booth? Lead capture? Product demo? Brand awareness? Let that answer guide everything from layout to digital integration.
- Lead generation: tablet kiosks or QR code stations
- Product demos: open space or shelving to display
- Meetings: lounge seating or private nooks
- Engagement: interactive touchscreens or games
🎯 Need help with layout ideas? Request a quote and we’ll design something that works.
4. Consider Rental Displays for Flexibility
If you’re testing a new show or have multiple events, renting a trade show display can be a smart move. You’ll save on storage and shipping while still getting a premium look.
- Lower upfront costs
- No need to handle logistics or storage
- Try different configurations before committing
- Ideal for seasonal or short-term campaigns
📦 Ready to explore rentals? Submit a rental request.
Bottom Line: Work Smarter, Not Harder
At Indy Displays, we ensure that your display is more than just a backdrop—it’s a sales tool. From custom-built booths to rentals, we help you plan, design, and execute with purpose.
👉 Get started: Request a quote or see what’s New for 2025.