Backlit Sign Display Trends Growing in 2017
As the famous saying goes, “first impressions last forever”, and brand marketing is all about creating that significant first impression. Event display trends continue to evolve each calendar year. Traditional advertising billboards are quickly being replaced by digital multi-graphic billboards, basic monitor screen kiosks are being replaced by interactive touchscreen kiosk stations and trade show exhibitors are modernizing their display booth layout with eco-friendly LED lighting, backlit display graphics and creative exhibit lounge areas.
Custom LED Signs
Custom LED signs have quickly become the most popular style of custom interior retail signage. Within the past 2 years, LED illuminated graphics on indoor and outdoor sign structures has grown into a unique niche in the world of marketing and advertising. Eco-friendly LED light systems provide a modern illumination method by back lighting interior retail light box signs, and are the standard lighting source for interactive touchscreen kiosks. Touchscreen interactive advertising has become prevalent in larger city airports, hotel lounge areas, sports arenas and convention halls.
Backlit Trade Show Displays
will continue to be one of the hottest advertising trends at trade shows through 2017. With more portable lightbox display design being made available by exhibit supply companies each month, exhibitors can now choose from a large selection of standard portable backlit display kits and full custom LED lightbox exhibit booth layouts. It’s now common to see exhibitors that hold the largest convention hall display spaces designing their booth layout and brand promotion around LED trade show lighting, illuminated lightbox center tower displays, backlit hanging signs, and billboard size backlit walls that attract public attention from any location on the exhibition floor. Most lightbox backlit displays include opaque fabric murals that are printed using the latest HD dye sublimation printers. Fabric mural graphics offer easy portability and wrinkle free, vibrant graphic images and colors, finished with silicone “SEG” strips for simple user installs.
Low-Profile Modular Aluminum Backlit Display Frames
Portable modular aluminum lightbox display frames are widely used by modern exhibitors, retailers, and commercial interior designers. The sleek hardware creates slim frame profiles that can be completely hidden on many trade show LED lightbox mural walls. Modular aluminum has an advantage over complicated and cumbersome exhibit truss systems. Truss is still commonly found on event and concert stages to hold heavy commercial entertainment lighting and custom audio sound equipment; however, unlike exhibitions 10 years ago when truss exhibiting kits were considered the “modern & tech style” trade show display solution, custom modular displays have now replaced the modern style trend, and have proven to help save companies a substantial amount of money on freight shipping, show site union labor fees, exhibit management and monthly storage fees, and custom made wood panel systems. LED illuminated graphics are commonly placed in the front of an inline booth space or at the front corners of an island space, to help attract the attention of show attendees as they pass by. One of the latest additions to the ever-growing LED backlit display catalog, backlit lightbox hanging sign structures, give exhibitors far more bang for their buck! As all exhibitors know, trade show hanging signs are effective, eye-catching, and don’t clutter a booth space, but are often very expensive and require hours of show site hourly labor fees to rig from the convention hall ceiling.
Another advantage of LED trade show lighting that traditional fluorescent lighting systems fail to provide exhibitors is homogeneous light diffusion. The LED systems prevent the formation of “hot spotting”, often found on dated trade show panel system displays, curved pop up display illuminated headers, and backlit retail signage. Hotspots, or graphic “hot spotting”, refer to an unequal distribution of light that’s being projected onto a large-format graphic image. LED fabric lightbox displays provide an optimal environment for equal lighting distribution throughout the entire trade show display. LED backlit displays are also versatile and an eco-friendly marketing investment that provide user-friendly interchangeable SEG TriFab graphics and a reliable display light source that’s energy efficient, which can last up to 15 years.
Finding the perfect LED backlit trade show display can help many marketing teams improve their branding and leave lasting first impressions. As well as helping others with badly needed trade show display face lifts, they also reduce an exhibitors carbon footprint. It’s finally the “end of the beginning” for exhibition LED lighting technology and exhibitors worldwide are taking advantage of the extraordinary trade show display improvements.